ASIA-PACIFIC
PERFORMANCE AGENCY OF THE YEAR 2019
THAILAND DIGITAL AGENCY
OF THE YEAR 2020
THAILAND INDEPENDENT
OF THE YEAR 2022
SUCCESS STORIES
5X
Improvement in lead quality
2:1
Lead Registered to walk ratio of 2:1 compared to previous 10:1
AREEYA LEAD CAMPAIGN
We created an in depth insight based segmentation for each of the different projects and helped the client create an insight based creative content as well as fixing the UX of their website.
+20%
+20%
Completed Registration
+30%
Approved
CIMB PERSONAL LOAN
we were able to optimise creatives which matches the consumer’s immediate needs. We have also exclude people whose applications have been disapproved to improve the quality of leads.
5X
Improvement in lead quality
2:1
Lead Registered to walk ratio of 2:1 compared to previous 10:1
BOONTHAVORN E-COMMERCE
we have found that architects and interior designers gives the best conversion. We also focused our efforts on pull media, as this is a product which requires pre-existing intentions.
1.3X
Product Search
KRUNGSRI ROD BAAN ACQUISITION
Once we have built awareness and lead people to the website, we have also helped the client improve the lead journey across all platforms
1.58 M.
Store Visit
18.1X
Return on Ad Spend
TESCO ONLINE TO OFFLINE
we decided to shift the target audience to only a fixed number of people nearest to each store, in order to reach the more accurate targets with higher chance to visit the store, which gave better results to the campaign. We also did A/B testing with ads formats and creative, and optimise them in order to achieve the best performance and results.
Clients
Services
INTELLIGENCE
Our Intelligence service offers various studies, from Consumer Analysis (Research), Historical Data Analysis, Competitor Analysis to Market and trends in order to provide valuable insights for a more precise strategic development
CONSULTANCY
Our digital consultancy services provide a rounded tailored solutions to transform our client’s businesses into advance digital capable companies.
REPORT
Our data analytic, reporting and dashboarding capabilities allow businesses to turn raw data into an integrated/interactive dashboard and valuable insights.
CREATIVE & CONTENT
Our full service Performance Creative and Content team truly understands performance communication. Creative optimisation will ensure that our client’s campaigns & contents achieve its best ROI possible.
MEDIA & KOL
Our rigorous media optimisation methodologies allows our clients to efficiently and effectively reach their target audience with the right message at the right time. This includes daily campaign optimisation and monitoring using our own in house optimisation tools for the most effective ROI
MAR-TECH
Our Marketing Tech services covers marketing tech for brand, media and creative, helping businesses optimise their marketing efforts through the latest tools, platforms & integrations. This enables more efficient and effective communication allowing for smooth optimisation operations
Services
INTELLIGENCE
Our Intelligence service offers various studies, from Consumer Analysis (Research), Historical Data Analysis, Competitor Analysis to Market and trends in order to provide valuable insights for a more precise strategic development
CONSULTANCY
Our digital consultancy services provide a rounded tailored solutions to transform our client’s businesses into advance digital capable companies
REPORT
Our data analytic, reporting and dashboarding capabilities allow businesses to turn raw data into an integrated/interactive dashboard and valuable insights
CREATIVE & CONTENT
Our full service Performance Creative and Content team truly understands performance communication. Creative optimisation will ensure that our client’s campaigns & contents achieve its best ROI possible
MEDIA & KOL
Our rigorous media optimisation methodologies allows our clients to efficiently and effectively reach their target audience with the right message at the right time. This includes daily campaign optimisation and monitoring using our own in house optimisation tools for the most effective ROI
MAR-TECH
Our Marketing Tech services covers marketing tech for brand, media and creative, helping businesses optimise their marketing efforts through the latest tools, platforms & integrations. This enables more efficient and effective communication allowing for smooth optimisation operations
Our partner
Integrated Full Service
Creative Agency offers
Communication solution
including Branding, Strategy
Creative and Production.
www.tbwathailand.com
Digital Arts Network (DAN) is
the unification of TBWA’s
proven digital talent
encompassing over 1,000
digital specialists with teams
across 6 continents and 29
offices. It’s your single access
point to a global collective
that has the capability to
deliver across a full range of
digital services
http://www.digitalartsnetwork.co.th/
Team member
Chanchai Leenuwongphan
Chief Executive Officer
& Co-Founder
Narin Kupairin
Chief Operation Officer
& Co-Founder
Parawuit Pothisaka
Chief Technology Officer
& Co–Founder
Ekkarat Srinurat
Chief Planning Officer
& Co–Founder
